VIRGIN EMI AND UNIVERSAL INDIA JOIN FORCES TO LAUNCH ANUSHQA’S DEBUT SINGLE “SOMETHING IN COMMON”

24th August 2018, London – Virgin EMI is home to a stellar line up of contemporary artists including Florence + The Machine, Emeli Sande, Bastille, The Vamps, MNEK, James Bay to name a few. The iconic UK label now present an exciting new international pop artist Anushqa with the release of her debut single “Something In Common”, out today.

Anushqa will be the focus of the combined efforts of Virgin EMI in London and Devraj Sanyal and his team at Universal Music India in a unique and dynamic collaborative force.

The label dropped Anushqa’s “Ecstasy” as a taste maker last month, which got rave reviews and radio plays in the UK. Her first single “Something In Common” written and composed by Rishi Rich, Anushqa and Naamless and produced by Rishi Rich, Naamless and Loose Change (UK) releases today.

The official music video to “Something In Common”, shot in London by cutting edge British director duo Sophia + Robert will release on 29thAugust`18.

“Something In Common” is a sexy upbeat pop / dance track with an ethnic vibe to it, a perfect blend of East meets West. The stunning music video showcases Anushqa’s dancing talents as she leads a group of dancers in a strong visual performance brimming with attitude and verve.

Ted Cockle, President, Virgin EMI Records said,

“Anushqa is an artist with a killer voice, youthful beauty, and an overall vibe that matches up with the best global pop talent.  She has such infectious energy that the journey with her will be so much fun too.  This is a true first of India and the UK combining efforts in the modern pop landscape!”

Devraj Sanyal, MD & CEO, Universal Music Group India and South Asia said, 

“I’ve always believed in Anushqa’s talent ever since I signed her about 24 months ago, but to have the full support of Ted and his team at Virgin EMI is what makes this project special. The single “Something In Common” is a culmination of a concerted joint effort between both teams and the output is simply brilliant – a mainstream international sounding track that retains her ethnic roots. I’m confident that this is the beginning of a very exciting journey for Anushqa and we are proud to be leading it ahead along with Virgin EMI!”

“Something in Common” is out now across all digital services exclusively on Virgin EMI/UMG.

Watch the official music video here:

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