Deal will include a number of new releases exclusively for Sky Cinema customers including the upcoming highly anticipated holiday rom-com Happiest Seasonstarring Kristen Stewart
Sky, Europe’s leading media company, and Entertainment One (eOne), Hasbro’s entertainment studio (owners of iconic brands like Dungeons and Dragons, Action Man, Magic: The Gathering, My Little Pony, Transformers, Monopoly and Power Rangers), have announced a long-term partnership that will bring Sky customers hundreds of hours of blockbuster movies. The new deal makes it even easier for customers to access the content they want, all in one place, on Sky Q.
The deal covers both eOne’s existing library and new releases in development.
As a result of the deal, almost 200 movies from eOne’s library will be available to Sky Cinema customers at no extra cost. In addition, starting from summer 2021, Sky will have the pay TV rights for eOne’s first-run feature films including the animated kids’ title Two by Two: Overboard! which debuted in October at the top of the U.K./Ireland box office.
Movies from eOne’s rich content library will be coming to Sky, including the Twilight and Divergent franchises, Young Victoria, Dallas Buyers Club and Looper. A number of new releases will also be available exclusively to Sky Cinema customers including the upcoming highly anticipated holiday rom-com Happiest Season starring Kristen Stewart, Mackenzie Davis, Alison Brie, Aubrey Plaza, Dan Levy, Victor Garber and Mary Steenburgen, which bypassed a UK theatrical release due to the pandemic. Existing movie library titles are available now to Sky Cinema and NOW TV Cinema Pass customers in the UK and Ireland.
Stephen van Rooyen, EVP & CEO UK & Europe Sky said:
“We’re incredibly excited to partner with eOne and bring their award-winning world-class content to our audiences. Sky Q makes it easy for customers to access the content they love, all in one place, and this new deal will expand the impressive range of films already available.
“This year alone we’ve struck agreements with Disney, Discovery, Sony and DreamWorks Animation to increase the variety of content available on Sky Q, and recently we’ve brought lifestyle and entertainment apps like Fiit and Roxi onto the platform. Throw in our comprehensive sports offering and our popular Sky Originals and there’s something for everyone on Sky Q. Our deal with eOne is just another example of us listening to customers and bringing them more of what they want.”
Stuart Baxter, President, International Distribution, eOne said:
“We’re delighted to be expanding our relationship with Sky on this ground-breaking deal, especially during these challenging times. A partnership of this scale marks one of the biggest strategic deals we’ve done this year. We’re confident they will be a brilliant marketing partner for our content, working with us through the entire lifecycle.”
Sky customers already have access to content from Netflix, Disney+ (UK and Ireland), Warner Media (HBO), Showtime, Discovery, Fox, Sony and many other partners in each of our markets. We bring the best entertainment together all in one place, on Sky Q, easy.
eOne is one of the leading independent film distributors in the UK and is behind many of the highest-grossing independent films ever released in the market. eOne has generated over £1.13 billion at the UK and Irish box office and released an impressive and diverse slate of films across the past twelve years, achieving twenty box office number 1 films including Stan & Ollie, The Girl on the Train, The BFG, 12 Years a Slave, The Twilight Saga, and more recently Sam Mendes’ WW1 epic 1917.
The quality and pedigree of the catalogue has also been recognized with an incredible 11 Best Picture Academy Awards® nominations and 4 Best Picture wins for The Kings Speech, 12 Years a Slave, Spotlight and Green Book. At the British Academy Film Awards (BAFTA) eOne and Momentum titles have achieved a collective 24 wins including 7 awards for this year’s big winner 1917 which was recognized for Outstanding British Film and Director alongside Best Film.
The deal was brokered by eOne’s Dan Gopal, Executive Vice President, Sales, EMEA and Patrick Roberts, Vice President, International TV Sales and Sky’s Katie Keenan, Head of Acquisitions, Movies and Maud Letreguilly, Head of Content Acquisitions.